Ballston Spa Advertising

Advertising & Marketing

When you want to reach the buyers in your community, target a dedicated and loyal neighbor base, you want to advertise on The Ballston Journal.

Targeted, focused, reaching thousands almost daily!

the Hometown news since June 14, 1798


The Ballston Journal covers local news and events in Malta, Round Lake, the Village of Ballston Spa, the Town of Milton, Rock City Falls, the Town of Ballston, and Ballston Lake and everything in between.

Our coverage area includes up to 45k residents* in one of the fastest growing parts of Southern Saratoga county.  Our readers are loyal and dedicated!

As of September, 2017, our marketplace includes:

  • Almost 6k residents in the Village of Ballston Spa according to Mayor John Romano
  • About 19k residents in the Town of Milton per Supervisor Dan Lewza
  • Closing in on 16k residents in the Town of Malta said Supervisor Vince Delucia, echoed by Councilman and Attorney, John Hartzell
  • Just under 10k residents in the Town of Ballston according to Supervisor Tim Szczepaniak
  • There are over 4k kids going to school in the Ballston Spa Central School District
  • And, since 2014, there have been over 1,700 homes purchased in the 12020 zip code and almost another 1,000 in 12019 according to local realtor, Christopher Wright of Keller Williams Realty Capital District
  • Over 60% of our traffic comes from mobile devices
  • Our site hits over 20k visits per month, an opt-in subscriber base of over 5k and a combined total of almost 8k social media followers and growing!

We can connect YOUR business with our audience. Join us! See sample designs HERE

Offering affordable services starting at FREE:

  • Interactive Display Ads
  • Video Ads
  • Social Media promotions
  • Custom Content
  • Sponsored Posts
  • Build Customer Email List
  • Send Coupons to Customers
  • Email Newsletter Ads
  • Event Promotions and Sponsorships
  • Press Releases, Digital PR
  • FREE Local Merchant listing for businesses in 12020, 12019 and 12863 (Yes, click here for FREE!)
  • Classified Ads: Help Wanted, Real Estate, For Sale (CLICK HERE)
  • Legal Ads: LLC formations, liquor license, name changes (CLICK HERE)

Check out our Ad Samples, delivered on a fully responsive design: VIEW THEM HERE!

We want to help. Contact us today:

Are you a 501c3 non-profit or volunteer group? Apply for Advertising Grant, Media Sponsorship, Donations or Fundraising Services


Think you might need the help of a pro? The Ballston Journal works exclusively with
Marketing Kangaroo

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